Salehe Bembury introduces the new Nature is Your Friend apparel capsule full of hoodies and tees. The designs are made to match the tonal palette of his two ANTA collaborative sneakers. There are bright looks that are detailed with outdoor themed graphic visuals.
The hoodies are constructed from 100% cotton materials and offered in the tonal palette of either Midnight Mango or Pitaya. The tees in the capsule are made from 80% cotton and 20% poly, offered in the tonal options of Sunset Peel and Quadruple Black. Each piece is detailed with a wavy tonal graphic that reads "Nature Is Your Friend" on the left side of the chest. The back sees the same text in a larger iteration that goes from shoulder to shoulder.
Dark Tonal Graphic Streetwear
Salehe Bembury Drops Nature is Your Friend Apparel Capsule
Trend Themes
1. Nature-inspired Apparel - Opportunities exist for designers to create clothing lines that incorporate nature-inspired graphics and colors, reflecting consumers' increased interest in the environment.
2. Tonal Graphic Designs - Businesses can explore incorporating minimalistic graphic designs and bold colors into their products and marketing materials to attract younger consumers who desire a modern and trendy aesthetic.
3. Collaborative Footwear and Apparel - The success of collaborative footwear designs can be extended to apparel, creating an opportunity for brands to partner with designers or other businesses to release special collections together.
Industry Implications
1. Streetwear Fashion - Streetwear brands and retailers can expand their offerings with nature-inspired designs and bold graphics to cater to younger consumers' preference for trendy and eco-friendly clothing.
2. Graphic Design and Printing - Graphic designers and printers can offer tonal graphic designs and custom apparel printing services to businesses looking to incorporate unique and eye-catching designs into their products and marketing materials.
3. Footwear Industry - Footwear brands can explore collaborations with apparel designers to create special collections that combine fashion and function, catering to consumers who seek a cohesive and stylish look from head to toe.