Knowing that there are many people who will be kicking off the arrival of a new year with health and fitness goals, Biofit will be launching a natural gym pop-up for a limited time in early January.
This new pop-up gym is being described as "the world's first 'biophyilic indoor gym," as it is made up of a large amount of vegetation and other natural elements. The interior of the gym will be designed by award-winning landscape architect Lily Jencks around the theme of providing as much "Vitamin N(ature)" as possible. For the pop-up, Biofit has commissioned a research project from the Research Institute in the UK that will study the links between the indoor environment and one's mood, anxiety levels, attention and mental performance.
Some of the sessions that will be offered at this natural gym pop-up include corporate team-building activities, group classes, as well as lessons on strength, stamina, play and fighting techniques.
Natural Gym Pop-Ups
Biofit is Launching the World's First "Biophyilic Indoor Gym"
Trend Themes
1. Biophylic Design - Businesses can take advantage of the trend towards natural environments by incorporating biophylic design into their product offerings for enhanced wellness benefits.
2. Natural Fitness - There is an opportunity for fitness companies to incorporate natural elements into their gym design and programming to offer a new and unique fitness experience to customers.
3. Indoor Nature - With growing concern for the environment and people's mental health, businesses can capitalize on the trend of indoor nature by incorporating live plants and other natural elements into their products, spaces, and services.
Industry Implications
1. Fitness - The fitness industry can incorporate natural elements such as live plants and vegetation into gym design, programming, and products for a unique and refreshing fitness experience.
2. Architecture and Design - Architects and designers can incorporate biophylic design principles into their projects to create natural and calming spaces that promote health and wellness benefits.
3. Corporate Wellness - Companies can take advantage of the trend towards natural environments and offer natural elements in the workplace for employees to benefit from increased productivity and well-being.