Ahead of the highly anticipated collaboration between Naruto and ASICS, there are new looks at the upcoming Naruto Shippuden collection. Showcased by Sebastien Abdelhamid, there are three pairs of the GEL-1130 sneakers in colorways that celebrate the characters of Sasuke and Itachi, whereas the GEL-LYTE III is designed to honor Kakashi - every pair of sneakers take into consideration of the small details that contribute to the characters.
This includes the uniforms of each anime character, spotlighting the Rinnegan Sharingan that Sasuke wears on the tongue followed by purple obi laces. All three pairs have a 'hidden' layer that can be cut out to unveil even more intricate details that transform the shoe's entire look into something new.
Anime-Inspired Running Footwear
ASICS Prepares to Launch a New Naruto Shippuden Collection
Trend Themes
1. Anime-inspired Footwear - There is an opportunity for other shoe companies to collaborate with popular anime franchises and create unique collections that resonate with fans.
2. Character-based Design - Character-based design can expand beyond anime and into other entertainment genres, such as video games and comic books.
3. Hidden Details - Incorporating hidden details in products adds an element of surprise that can create excitement and buzz among consumers.
Industry Implications
1. Footwear - The footwear industry can capitalize on fans' love for popular anime and other entertainment franchises, creating unique and highly sought-after collections.
2. Anime Merchandise - The anime merchandise industry can consider expanding into the footwear market to offer consumers even more ways to express their fandom.
3. Entertainment Licensing - The entertainment licensing industry can leverage characters and their distinctive designs to create exciting product collaborations that appeal to fans.