Naked Bikes Gain Popularity

Motorcyles Without Fairings

Naked Bikes are becoming more popular in the US with the arrival of the 2008 models of Suzuki's B-King, Yamaha's FZ1, Honda's CB1000 and Kawasaki's Z1000 as well as Buell and BMW. Naked Bikes have been successful in Europe for a long time but in the US, street bikes have proven to be quite the rage. The tide, however, is changing as we see more socialites pulling up to the beaches and drinking holes on their street fighters, ready for combat. So, the next time you're cruising over the 395 on your crotch rocket on the way to South Beach and see those shiny headers coming up on you, just lean right and remember, naked girls love naked bikes.

Wikipedia defines Naked Bikes as "a class of road motorcycles without fairings.

"Also known as a "standard" or "street bike", this is the basic form of the motorcycle stripped down to its fundamental parts. The emphasis is on functionality and ergonomics rather than aerodynamic body panels and exaggerated riding positions that are most common on sport bikes."
Trend Themes
1. Rise of Naked Bike Sales - There is an opportunity for motorcycle manufacturers to focus on Naked Bikes as a market for biking enthusiasts who prefer functional and ergonomic designs.
2. Increased Popularity of Street Bikes - There is a disruptive innovation opportunity for manufacturers to create street bikes with improved functionality and ergonomic designs.
3. Growing Appeal of Standard Motorcycles - Standard motorcycles can emerge as a competitive alternative for biking enthusiasts who prioritize functionality and ergonomics over aesthetics.
Industry Implications
1. Motorcycle Manufacturing - Motorcycle manufacturers can disrupt the market by prioritizing functional and ergonomic designs over aesthetics and aerodynamics.
2. Sporting Goods Retail - Sporting goods retailers can capitalize on the trend by offering a range of Naked Bikes and Standard Motorcycles to attract biking enthusiasts.
3. Custom Motorcycle Building - Custom motorcycle builders can take advantage of the trend by creating bespoke Naked Bikes and Standard Motorcycles that are tailored to the functional and ergonomic preferences of biking enthusiasts.

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