Sculptural Utility Jackets

My Mum Made It's Quilted Utility Jacket is Oversized and Adjustable

Streetwear label My Mum Made It is known for its eye-catching apparel and this utility jacket is no exception. The cream cotton quilted jacket boasts a relaxed fit and features a zipper closure with drawstring detailing at the neckline and hem.

The jacket also features adjustable buckle and sleeve cuff detailing with two large pockets on the chest along with a detachable hem zipper, allowing wearers to adjust the garment's length.

The statement piece is sold alongside a matching quilted sweatpant and stays true to My Mum Made It's effortlessly cool aesthetic that is always comfort-focused and functional. The Australia-based brand's products are each designed by founder Nyree Leckenby, adding a bespoke element to every unique garment and accessory.
Trend Themes
1. Oversized Utility Jackets - Opportunity for disruptive innovation in the streetwear industry by creating utility jackets with unique designs and functionality.
2. Adjustable Buckle Detailing - Opportunity for disruptive innovation in the apparel industry by creating clothing items with adjustable buckle detailing.
3. Detachable Hem Zippers - Opportunity for disruptive innovation in the fashion industry by creating clothing items with detachable hem zippers.
Industry Implications
1. Streetwear - Opportunity for disruptive innovation in the streetwear industry by creating utility jackets with unique designs and functionality.
2. Apparel - Opportunity for disruptive innovation in the apparel industry by creating clothing items with adjustable buckle detailing.
3. Fashion - Opportunity for disruptive innovation in the fashion industry by creating clothing items with detachable hem zippers.

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