These new promo print ads for Mutts and Models: The Fundraiser for Underprivileged Pets are super-cute and definitely eye catching. The fundraiser is set to celebrate their 10th anniversary in Denver this year, where they will feature various big names taking pets for a walk down the runway!
The colourful Mutts and Models print ads were done by the CCT Advertising agency in Colorado, and have an Andy Warhol essence to them. The two prints ads were released in April 2011 to promote the charity fashion and pet show, which will benefit the Harrison Memorial Animal Hospital in Denver.
The cartoonish Mutts and Models print posters will be auctioned off to raise money for the hospital as well. If you are in the Colorado area on May 21st, you should definitely check out this event--and if not, you can always make a donation from afar!
Couture Canine Prints
The Mutts and Models Charity Fashion Show Posters Feature Cute Canines
Trend Themes
1. Pet Fashion Shows - The popularity of Mutts and Models inspires the creation of more charity pet fashion shows, opening up opportunities to market pet fashion and accessories.
2. Charity Auctions for Print Ads - The success of Mutts and Models charity auction for their print ads inspires other charities to do the same, opening up new fundraising opportunities.
3. Charitable Advertising Campaigns - The positive reception of the Mutts and Models print ads inspire other advertising agencies to create charitable campaigns, potentially increasing their public relations while doing social good.
Industry Implications
1. Pet Fashion - Pet fashion companies can take advantage of the trend of pet fashion shows to showcase their products and gain publicity.
2. Charity Fundraising - Charities can potentially increase their fundraising efforts by auctioning off donated print ads with proceeds going towards their cause.
3. Advertising - Advertising agencies can explore more charitable campaigns by producing creative ads that can generate buzz and draw attention, potentially enhancing their reputation and social responsibility.