It may not be the company slogan, but everyone knows that Post-it notes are the physical pixels of the world, and Buzzfeed has partnered with 3M to make that common aphorism a reality with its new MuralKit system. The project, which is being released under the new Buzzfeed Product Labs label, lets consumers turn pixelated images large scale by giving them a schematic for how to lay out different colored Post-it notes accordingly.
Each MuralKit design has been conceived ahead of time. The kits themselves come with all of the colored Post-its necessary for the design as well as a paper backing. The backing serves as a numbered guide for each color of Post-it, as well as a way to make it easier to remove the entire mural in one pull.
MuralKits come in nondescript boxes, making them an ideal surprise gift for friends; they won't know what they're designing until they're nearly finished.
Sticky Note Murals
MuralKit Uses Colored Post-it Notes to Guide Consumers Through Mural-Making
Trend Themes
1. Post-it Note Art - The rise of MuralKits demonstrates the increasing popularity of creating large-scale pixelated images using colored Post-it notes.
2. Consumer Engagement in Art - MuralKits offer an interactive and engaging way for consumers to participate in the creation of murals.
3. Personalized Surprise Gifting - Nondescript MuralKit boxes enable surprise gifting and add an element of excitement to the mural-making process.
Industry Implications
1. Stationery and Office Supplies - Companies in the stationery industry can leverage the popularity of Post-it notes by offering similar mural-making kits or collaborating with artists for unique designs.
2. Art and Craft Supplies - Art supply manufacturers can create specialized products like colored Post-it notes designed specifically for creating pixelated murals.
3. Creative Entertainment - Companies in the entertainment industry can incorporate MuralKits into interactive exhibits or workshops, providing consumers with a unique and memorable art experience.