Nike introduces another tonal iteration of the Air Huarache sneaker model with the latest Mowabb colorway to join the roster. It features a blend of dark tones including black with accents of gym red and light British tan. It is constructed from a neoprene material at the base of the upper before it is marked with suede materials overlaying on top.
The sneaker is also detailed with branding accents that feature NIKE at the heel counter cages and AIR printed on the. midsole foundation. Additional details include the rubberized Air Huarache tongue badges and prints at the insole unit. Rounding out the sneaker designs are the speckled midsole and black rubber outsole foundation -- it is set to launch in the upcoming weeks.
Dark Speckled Neoprene Sneakers
Nike's Air Huarache Sneaker Gets a New Mowabb Colorway Design
Trend Themes
1. Tonal Sneaker Colorways - Nike's introduction of the Mowabb colorway opens up opportunities for brands to experiment with dark and bold tonal color choices in the sneaker industry.
2. Neoprene Sneaker Materials - The use of neoprene as a base upper for the Air Huarache sneaker in this release highlights an opportunity for innovation in the use of technical materials in the sneaker industry.
3. Accented Branding Details - The unique branding accents featured on the Air Huarache sneaker, such as the rubberized tongue badges and prints, present an opportunity for brands to experiment with bold and unusual branding details in their designs.
Industry Implications
1. Footwear - The Air Huarache sneaker release offers opportunities for innovation and disruption in the footwear industry through experimentation with new materials and branding details.
2. Athletic Wear - The use of neoprene and unique branding details in Nike's Air Huarache sneaker release presents opportunities for innovation in athletic wear that prioritize both comfort and style.
3. Fashion - Dark and bold tonal color choices featured in the Mowabb colorway of the Air Huarache sneaker offer an opportunity for innovation and disruption in the fashion industry through experimentation with new coloring techniques and materials.