There's nothing really that new or exciting about the thousand-year old Mount Fuji, except that it was officially designated a UNESCO World Heritage Site in 2013. This sparked new interest about Japan's highest mountain and since, there has been a lot of merchandise created to draw attention to this event.
If you don't have the time to make the trek to visit the mountain, a good plan B is to visit the Highland Resort Hotel and Spa at the Fuji-Q Highland amusement park, which serves mountain-themed foods that challenge the hungry to conquer them. The Mount Fuji-inspired foods include a six-person platter sashimi and vegetables cut into the shapes of hills and mountains, steamed egg custard that's been arranged to look like a picturesque scene and a towering dessert topped with fruit. The limited Mount Fuji-themed foods will be available from now until the end of August.
Mountainous Heritage Site Meals
Japan's Highland Resort Hotel & Spa Serves Mount Fuji-Themed Foods
Trend Themes
1. Mount Fuji-themed Foods - The trend of creating Mount Fuji-inspired foods is an opportunity for restaurants and food companies to attract customers with unique and visually appealing dishes.
2. Tourism Merchandise - The trend of creating merchandise related to famous tourist attractions like Mount Fuji presents an opportunity for companies to capitalize on the popularity of such sites.
3. UNESCO World Heritage Site Awareness - The trend of highlighting UNESCO World Heritage Sites through merchandise and experiences can be an opportunity for travel and tourism companies to promote lesser-known destinations.
Industry Implications
1. Hospitality - Creating Mount Fuji-themed menus and experiences presents an opportunity for hotels and restaurants to appeal to tourists looking for unique and memorable dining experiences.
2. Food and Beverage - The creation of visually appealing and creative dishes inspired by tourist attractions like Mount Fuji can present an opportunity for food and beverage companies to innovate and differentiate themselves in a crowded market.
3. Travel and Tourism - The promotion of Mount Fuji as a UNESCO World Heritage Site and the creation of related merchandise and experiences can present opportunities for travel and tourism companies to attract visitors to lesser-known destinations and experiences.