Frustrated with the assortment of motorcycle gloves on the market that didn't fit properly and lacked style, the 78 Motor Co. set out to create a solution of its own. As a result, the brand's Speed Glove was created.
The motorcycle glove takes cues from vintage motorcycle gear to fuse form and function. As well as featuring protective details like a reinforced underside, integrated cooling components and a perforated top panel, the design also includes aesthetically pleasing elements like luxury stitching and 60s-inspired colorways.
Although the glove was first and foremost designed for use on a motorcycle, the stylish motorcycle gloves can easily be used off of a bike, without looking like a rider has come straight from the track.
Neo-Vintage Motorcycle Gloves
The 'Speed Glove' by the 78 Motor Co. Boasts a Luxury Vintage Style
Trend Themes
1. Neo-vintage Motorcycle Gloves - The 'Speed Glove' by the 78 Motor Co. combines vintage aesthetics with modern functionality, creating a disruptive innovation opportunity in the motorcycle gear industry.
2. Customizable Protective Gear - The demand for personalized motorcycle gloves that offer both style and safety presents an opportunity for companies to introduce customization options in the accessories industry.
3. Multi-purpose Performance Gear - The trend of creating motorcycle gloves that can be used for multiple activities, such as driving, cycling, and outdoor sports, opens up opportunities for cross-industry collaboration in the sports and outdoor gear sectors.
Industry Implications
1. Motorcycle Gear - The introduction of neo-vintage motorcycle gloves brings disruptive innovation potential to the motorcycle gear industry, with a focus on combining style, comfort, and protection.
2. Accessories - The customization trend in motorcycle gloves presents an opportunity for the accessories industry to offer personalized and unique products, appealing to fashion-conscious consumers.
3. Sports and Outdoor Gear - The development of multi-purpose performance gear, like motorcycle gloves that can be used in various sports and outdoor activities, allows for disruptive innovation in the sports and outdoor gear industry.