The Sweetgrass Self-Care Set by Mother Earth Essentials consists of plant-based wellness remedies by the Indigenous-Owned self care and wellness brand. Founded in Canada, Mother Earth Essentials specializes in handmade soaps and candles along with body care and hair care products, essential oils and aromatherapy remedies.
Its Sweetgrass Self-Care Set includes best-selling, handcrafted products including the Sweetgrass Aromatherapy Mist -- a coconut-derived blend that features distilled water -- and its Sweetgrass Handmade Soap Bar that is infused with olive oil, coconut oil, sustainable palm oil and sweetgrass nature identical oil ingredients. The set also includes the brand's Sweetgrass Hand & Body Lotion, with white willow bark and organic olive oil featured, along with the Sweetgrass Aromatherapy Candle that is made with 100% soy and free from chemical additives.
Indigenous-Owned Wellness Brands
Mother Earth Essentials' Sweetgrass Self-Care Set is Plant-Based
Trend Themes
1. Plant-based Wellness Remedies - Disruptive innovation opportunities include developing new plant-based products and expanding the market for natural and sustainable wellness remedies.
2. Handcrafted Self-care Products - There is potential for disruptive innovation in creating unique and handmade self-care products that cater to specific needs and preferences.
3. Indigenous-owned Wellness Brands - Opportunities for disruptive innovation lie in supporting and amplifying Indigenous-owned brands in the wellness industry through collaborations and partnerships.
Industry Implications
1. Self Care and Wellness - The self-care and wellness industry can explore incorporating more plant-based remedies and custom handcrafted products to meet consumer demands.
2. Natural Body Care - The natural body care industry has the potential to disrupt the market by developing innovative products that are sustainable and use organic ingredients.
3. Aromatherapy and Essential Oils - Aromatherapy and essential oils industry can focus on creating new blends and formulas utilizing plant-based ingredients to offer unique and effective wellness solutions.