The Mos Burger Potato Torottama Cheese Teriyaki Burger Flavor potato snack has been created in collaboration with Ajigen as a decidedly crispy take on the namesake sandwich. The snack consists of a French fry-shaped series of potato sticks that are crispy and crunchy in texture, and blasted with flavoring to prioritize a cheesy and salty taste. The product offers a convenient, alternative take on the namesake sandwich that is sure to be a hit amongst curious foodies and shoppers alike seeking a way to satisfy their craving for a crunchy snack.
The Mos Burger Potato Torottama Cheese Teriyaki Burger Flavor potato snack is being launched exclusively in Japan where shoppers can pick it up at Mos Burger locations starting April 14 before a wider retail launch April 24, 2023.
Burger-Flavored Potato Snacks
Mos Burger Potato Torottama Cheese Teriyaki Burger Flavor is Tasty
Trend Themes
1. Novelty Snacks - The creation of unique and unexpected flavors for potato snacks presents a disruptive innovation opportunity to the snack industry, appealing to curious foodies looking to try something new.
2. Brand Collaborations - Collaborations between potato snack manufacturers and popular fast food chains offer a disruptive innovation opportunity to both industries, allowing for a wider reach and appeal among consumers.
3. Convenience - The emphasis on convenience in this product, offering a quick and tasty alternative to the Mos Burger sandwich, presents a disruptive innovation opportunity for the fast food industry as they strive to offer more convenient options to consumers.
Industry Implications
1. Snack - The snack industry can innovate by producing unique and unexpected flavors of potato snacks, appealing to curious foodies looking to try something new.
2. Fast Food - Collaborations with potato snack manufacturers offer a disruptive innovation opportunity to the fast food industry as they strive to expand their reach and appeal among consumers.
3. Retail - The emphasis on convenience in this product presents a disruptive innovation opportunity for the retail industry, encouraging the expansion of grab-and-go snack options for consumers.