While there are many consumers who see frozen foods as unhealthy, 'Mom Made Foods' is out to change this with its line of organic frozen meals that are made without artificial preservatives and colors. Because these meals and snacks are preservative-free, they are flash frozen in order to preserve the flavors and nutrients.
Meals for kids include Chicken & Apple Meatball Bites, Cheesy Mac and Bean Burrito Munchies, which are all filled with nourishing ingredients to please parents and children alike.
The easy-to-make frozen foods are cleverly branded as a new option for busy parents that is already "made by mom." The homestyle branding of this product will appeal to many health-conscious parents who find themselves pressed for time, yet want to offer their children healthy snacks and meals that can be quickly prepared.
Homemade Frozen Meals
'Mom Made Foods' Makes Healthy Organic Frozen Meals for Kids
Trend Themes
1. Healthy Frozen Meals - Creating frozen meals that are made with organic ingredients and are free from artificial preservatives and colors.
2. Flash Freezing - Developing innovative flash freezing techniques to preserve the flavors and nutrients of organic frozen meals.
3. Convenient Homemade Options - Introducing frozen meals that are branded as a homemade option for busy parents, offering healthy snacks and meals that can be quickly prepared.
Industry Implications
1. Frozen Food Industry - Disruptive innovation opportunity to create healthier frozen meal options with organic ingredients and no artificial additives.
2. Food Packaging Industry - Opportunity to develop innovative packaging solutions for flash frozen organic meals to ensure optimal preservation of flavors and nutrients.
3. Convenience Food Industry - Creating and marketing convenient homemade frozen meal options targeted at health-conscious parents looking for quick and healthy meal solutions for their children.