The 'MoGO Oil Spill Effected Wildlife' app can turn citizens into assistants for rescue workers. MoGO is short for Mobile Gulf Observatory and the app allows users to take photos of effected wildlife, tar balls and oil slicks. Once taken they can upload them into the database and the location of the photo is pinpointed so rescue workers can swoop in.
Now citizens in the Gulf of Mexico who feel worthless in the situation have the ability to help by just taking a photo. The MoGO Oil Spill Effected Wildlife app also encourages that citizens also report their findings to the hotline.
Eco-Activism Apps
'Mogo Oil Spill Effected Wildlife' App Lets you Help the Cause from your Phone
Trend Themes
1. Citizen Rescuer Apps - Development of apps that turn citizens into assistants for rescue workers.
2. Crowdsourced Data Collection - Platforms that allow the crowd to contribute data to a central database and used for cause-related activity.
3. Cause Engagement Platforms - Creation of platforms that allow individuals to participate and engage in a specific cause through technology.
Industry Implications
1. Protective Services - Integrating crowdsourced data into rescue missions can revolutionize search and rescue operations.
2. Wildlife Conservation - Developing apps that encourage citizens to report on environmental impacts around them simplifies the process of data collection and provides real-time information on the environment.
3. Emergency Management - Using apps for citizens during natural calamities can help governments in predicting the event early on, and take corrective measures for the safety of citizens.