An average of three children go missing in Argentina daily. Unfortunately, it seems that people are not doing anything to help solve this problem. A campaign was launched at a soccer stadium in Argentina where a young man went all around the arena attempting to hand out these flyers. Most if not all of the people did not seem to care, some even threw the flyers away.
An announcement was made on the jumbotron screen about this young man and what he had been doing for the past half hour or so, this caught the attention of the thousands of people immediately. You could tell by the expressions on the faces of the crowd that people were ashamed of themselves. People need to think of things that really matter and pay closer attention to details for the greater good.
This is a great example of how we can be creative and gain the attention of the masses when it comes to important issues that we face in our societies right now. PR stunts and clever marketing tactics can be powerful tools, gaining the attention of the masses is becoming increasingly difficult.
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