Doesn't this little YouTube dandy just have hipster written all over it? Featuring the cowboys of our generation, this unseen Miller High Life video shows us why drinking Miller and skateboarding on rocks is not just a good idea: it is a great idea.
Check out the full video and then cruise through more skateboarding finds on Trend Hunter below. Ah heck, you should do that while sipping a Miller High Life, too.
Implications - Businesses can appeal to target social groups by incorporating a specific style or alternative element in their advertisements. A brand can connect to a specific demographic by using recognizable and relatable imagery that appeals to the audience's lifestyle. By using simple technological techniques in marketing, a company will attract consumers while saving advertising costs.
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Miller High Life Vid Promotes Skatin' on Boards and Sippin' on Beer
Trend Themes
1. Targeted Advertising - Businesses can appeal to target social groups by incorporating a specific style or alternative element in their advertisements.
2. Relatable Imagery - A brand can connect to a specific demographic by using recognizable and relatable imagery that appeals to the audience's lifestyle.
3. Cost-effective Marketing - By using simple technological techniques in marketing, a company will attract consumers while saving advertising costs.
Industry Implications
1. Advertising - Opportunity for targeted advertisements that incorporate specific styles and appeal to social groups.
2. Beverage - Brands can connect with their target demographics by using relatable imagery and lifestyle references in their advertisements.
3. Marketing Technology - Innovation opportunities in developing cost-effective marketing techniques that utilize simple technological methods.