Consumers who are looking for a product that helps to protect them from the scorching heat and the burning summer sun are likely to appreciate the 'Mid-Day Blue Sun Lotion' from Klairs, a Korean beauty and skincare brand.
In addition to providing lightweight protection from the heat and sun, the Mid-Day Blue Sun Lotion leaves the skin with a subtle glow, while soothing the skin and reducing the look of redness. Due to its inclusion of calming ingredients like Guaiazulene, the versatile sunscreen is suitable for all skin types. In addition, the product comes in a small flat bottle that's easy to pack anywhere, ensuring that one never goes without protection during a heatwave in the summer.
Heat-Combating Sunscreens
Klairs' 'Mid-Day Blue Sun Lotion' Protects from the Sun and Direct Heat
Trend Themes
1. Heat-combating Sunscreens - Innovative sunscreens formulated specifically to combat heat and provide protection from the sun are gaining popularity.
2. Lightweight Sun Protection - There is a growing demand for lightweight sunscreens that offer adequate protection without feeling heavy or greasy on the skin.
3. Soothing and Calming Skincare - Skincare products that contain calming and soothing ingredients are becoming popular for their ability to reduce skin redness and irritation caused by heat and sun exposure.
Industry Implications
1. Beauty and Skincare - Companies in the beauty and skincare industry have the opportunity to develop and market heat-combating sunscreens that cater to different skin types and offer multiple benefits.
2. Travel and Tourism - The travel and tourism industry can capitalize on the demand for sunscreens that come in convenient, portable packaging, making them ideal for travel and outdoor activities.
3. Athletic and Sports Equipment - Companies in the athletic and sports equipment industry have the opportunity to incorporate heat-combating sunscreens into their product lines, providing protection and comfort for athletes and outdoor enthusiasts.