Classic arcade games are making a comeback with My Arcade's Micro Players. The company creates mini replicas of the classic retro coin-operated arcade machines. To instill the sense of nostalgia, My Arcade teams up with Capcom on its Street Fighter II: Champion Edition Micro Player.
My Arcade prioritizes attention to detail in the Street Fighter II: Champion Edition Micro Player. The 1/10th scale replica features artwork inspired by the original game, and character portraits of playable fighters Ryu, Ken, Zangief, and Blanka. The physical controls are also in line with the classic game, featuring a signature six-button layout and a joystick.
The golden days of arcade gaming can now be relived with My Arcade's affordable replicas. The newest addition to the bundle is now available for purchase at Target and select online retailers.
Portable Retro Arcade Machines
My Arcade's Micro Player is a Replica of an Old Arcade Classic
Trend Themes
1. Retro Gaming Revival - The popularity of retro arcade games is creating a market for mini-replicas of classic coin-operated arcade machines.
2. Miniaturization - My Arcade's 1/10th scale replicas of classic arcade machines show the potential for miniaturized versions of larger products and devices.
3. Nostalgia Marketing - Partnering with companies like Capcom to reproduce classic games and their characters can be a powerful marketing tool that taps into consumer nostalgia.
Industry Implications
1. Gaming - The gaming industry can take advantage of the renewed interest in retro gaming by producing more classic games and game consoles.
2. Consumer Electronics - The ability to create accurate mini-replicas of popular products could open up new opportunities in the consumer electronics industry for collectors and enthusiasts.
3. Marketing and Advertising - Nostalgia marketing can be applied to many industries outside of gaming to tap into consumer sentiment and create a loyal customer base.