In his latest display of public art, prankster artist Mark Jenkins has installed 'meter pops' throughout Washington. Instead of walking up to a parking meter, you might just find yourself walking up to an over-sized delicious-looking Popsicle.
The Meter Pop concept is positively delicious.
Check out Mark's site for a glimpse of more Meter Pops!
Implications - Creative artistic displays are now commonly seen, catching the attention of passersby who stop to admire the unconventional work. The use of street installations would be an imaginative method of viral marketing that would be a nice change from online ads and TV commercials. It'll reach people outside the home and it really gets the word out onto online blogs, which will provide the attention companies crave.
Meter Pops
Parking Meter Art by Mark Jenkins
Trend Themes
1. Street Installations - Using creative street installations can be an imaginative method of viral marketing.
2. Unconventional Art - Unconventional art displays have the potential to draw attention from audiences and create a buzz for a brand.
3. Public Art - Mark Jenkins' installation of Meter Pops showcases the potential of public art to bring a unique element to city streets that can also set a tone for street marketing campaigns.
Industry Implications
1. Advertising - The use of unconventional public art installations could provide a new platform for advertisers to create brand awareness in public spaces.
2. Tourism - Meter Pops and similar public art installations highlight how cities can attract tourism by investing in public art and installations.
3. Public Spaces - Public art installations can be used to create a unique and engaging atmosphere in public spaces to draw people in while providing an opportunity for public engagement and community development.