Juxtaposing Patterned Holiday Fashion

NEPENTHES' Merry Pranksters Capsule Readies for FW20

NEPENTHES introduces its new collection for the Fall/Winter Holiday season this year entitled 'Merry Pranksters.' The Tokyo-based brand delivers bright hues and captivating patterns to invite the colder seasons in 2020. The capsule is made up of tie-dyed details, button up tops, fleece vests, mohair sweaters, velvet blazers, leather trench coats, checkered trousers, fur coats, clashing patterns, and much more.

One of the standout designs to join the roster is the Needles pants in a dark purple hue. It is detailed entirely in butterfly emblems for a playful accent with high-waisted cut and a muted pleating throughout the leg area. Another notable design is the velvet chore coat done with South2 West8 in a light brown colorway detailed with a patch logo at the left pocket.
Trend Themes
1. Bright Hues and Patterns - There is opportunity for disruptive innovation in the fashion industry by creating collections with unique and bold colors and patterns that stand out in the colder seasons.
2. Mix and Match - By creating clothing items with clashing patterns and textures, designers can offer customers unique and unconventional options that they can mix and match.
3. Butterfly Accents - Adding playful butterfly accents to clothing items, like the Needles pants, can create a fun and lighthearted touch to any collection.
Industry Implications
1. Fashion Retail - This industry can benefit from shaking up traditional color and pattern choices to offer customers fresh and exciting collections each season.
2. Luxury Fashion - By incorporating unique textures and unconventional designs, there is an opportunity for disruptive innovators in luxury fashion to stand out in a crowded market.
3. Streetwear - Adding playful accents like butterfly designs, streetwear brands can differentiate their products and create a strong brand identity that resonates with younger, trend-conscious consumers.

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