American footwear brand Merrell introduces its latest roster for the Fall/Winter 2020 season. The seasonal designs prepare for any occasion. The silhouettes are adorned in a color palette ready for the colder seasons of the year and constructed with materials accordingly as well.
The notable MQM Ace Suede sneaker is made from soft suede throughout the upper and sits on top of a Vibram outsole to offer traction and function. Another notable shoe is the MTL Long Sky shoe offers in two colorway options of either purple or orange. It is detailed with reflective accents backed up by 3M details. Another standout shoe is the Hut Moc, which is a modernized iteration of the classic Moc.
Ultra Versatile Seasonal Footwear
Merrell Prepares for the FW20 Season with Functional Designs
Trend Themes
1. Multi-functional Footwear - Design footwear for multiple purposes and occasions to meet the needs of diverse consumers.
2. Innovative Material Selection - Experiment with new materials that offer superior performance and sustainability to differentiate from competitors.
3. Reflective Accents - Incorporate reflective details into footwear designs for safety during low light conditions.
Industry Implications
1. Footwear Manufacturing - Innovate merchandise offerings to meet ever-changing customer requirements for the upcoming seasons.
2. Fashion - Introduce multi-purpose footwear into the fashion industry to create sustainable, practical, and stylish footwear.
3. Outdoor Recreation - Develop high-performing, reflective, and durable footwear that can withstand extreme natural conditions for outdoor enthusiasts.