India's original supermodel is featured in the Mehr Rampal Vogue India photo shoot for the magazine's January 2012 issue. The issue is dedicated to healthy living and embracing a realistic body shape, rather than focusing on the media's standards of beauty, which are often impossible to live up to.
The 43-year-old model is shot in a run-down warehouse with a couple of male models, looking more beautiful than ever. Shot by photographer Prabuddha Dasgupta and styled by Anaita Shroff Adajania, Rampal wears pieces from the likes of Dolce & Gabbana, Gucci, Stella McCartney and Michael Kors in the shoot titled 'Ahead of the Curve.'
Check out the Mehr Rampal Vogue India photo shoot for a look at an ultra-glamorous shoot.
Rustic Warehouse Editorials
The Mehr Rampal Vogue India Photo Shoot is Stunning
Trend Themes
1. Realistic Body Shape - Opportunity for fashion brands to promote and celebrate realistic body shapes.
2. Run-down Warehouse Shoots - Potential for photographers and designers to embrace unconventional locations for fashion shoots.
3. Embracing Aging Models - Opportunity for the fashion industry to showcase the beauty of aging models in editorial campaigns.
Industry Implications
1. Fashion - Fashion brands can tap into the trend of celebrating realistic body shapes and embracing aging models.
2. Photography - Photographers can explore the use of unconventional locations such as run-down warehouses for fashion shoots.
3. Magazine Publishing - Magazine publishers can feature more diverse and inclusive editorial content that challenges traditional beauty standards.