If you've ever worked with your laptop actually placed on your lap then you'll definitely appreciated this design by Ki-Seung Lee. The pump action laptop surface Airboard comes to the rescue of millions of lap-surfers worldwide.
Regardless of what you're using your laptop for, the Airboard makes it more enjoyable. It can be pumped with air to increase your "laptop area" to increase your comfort and productivity.
Implications - Products or services that recognize common consumer complaints within popular products, can thereby identify areas in need of new innovation. The 'Airboard' is an example of how a business identified consumer complaints relating to laptops and created a product to aid consumers.
Pump Action Laptop Surfaces
The Airboard
Trend Themes
1. Increased Comfort - Opportunity for businesses to develop products or services that enhance comfort for laptop users.
2. Productivity Enhancement - Potential for businesses to create innovative solutions that improve productivity while using laptops.
3. Consumer-driven Innovation - Businesses can tap into consumer complaints to drive the development of new and improved laptop accessories.
Industry Implications
1. Ergonomic Accessories - Opportunity for the ergonomic accessories industry to create innovative solutions for laptop users' comfort.
2. Productivity Software - Productivity software industry can develop tools and applications that enhance laptop users' efficiency.
3. Tech Gadgets - Tech gadget industry has the potential to explore consumer complaints and develop disruptive products in the laptop accessories market.