Powerful Smart Speakers

The Marshall Voice Collection Offer Smart Speakers Disguised as Amps

The Marshall Voice speakers may resemble ordinary amps, but both offerings pack a host of smart features courtesy of Amazon Alexa. The two speakers in the Marshall Voice collection include the Acton II Voice and the Stanmore II Voice both of which are on display at IFA 2018.

True to Marshall's storied history, the Marshall Voice speakers provide high-end sound quality with class-D amplifiers, a bass reflex cabinet system, and custom-tuned drivers. All of these elements are aimed at delivering a powerful sound when playing music.

In terms of smart capabilities, the Marshall Voice speakers are compatible with both Amazon Alexa and Google Home. This means the speakers are capable of answering questions and commanding other smart appliances in their area. Both speakers in the collection will launch first in the US but the company has promised other markets will soon follow.
Trend Themes
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