High-Tech Hotels

The Marriott Woos Media Buffs

Going on vacation? Now you can take your techie toys to the hotel with you. Marriott Hotels have made it possible to turn your hotel room into your private media sanctuary with its new LCD screens.

Listen to your MP3s boom over the 25-watt speakers, view photos or watch your digital camera videos, plug in your laptop and work from the big screen, or use the split-screen mode to watch high-definition on one side as you tinker around on your laptop on the other.

Ads for the new features can be viewed at the Marriott website. “Your room is now fully compatible with the way you work and play,” the site boasts. “Just check in, then plug-in and watch as the room adapts to your needs. Now available in select Marriott Hotels & Resorts worldwide, soon to be available in all properties.”

Photo: lhonline.com
Trend Themes
1. In-room Entertainment - Disruptive innovation opportunity: Integrate advanced technologies like LCD screens, high-quality speakers, and split-screen modes to create a personalized and immersive in-room entertainment experience.
2. Tech-enabled Hospitality - Disruptive innovation opportunity: Embrace the convergence of technology and hospitality to enhance guest experiences and differentiate from competitors by offering innovative features like media compatibility and adaptability.
3. Digital Workspaces - Disruptive innovation opportunity: Transform hotel rooms into productive work environments by equipping them with large screens and connectivity options that enable guests to seamlessly work from the comfort of their room.
Industry Implications
1. Hospitality - Disruptive innovation opportunity: Capitalize on the growing demand for technology-enhanced hotel experiences by investing in smart room features that cater to the preferences and needs of tech-savvy travelers.
2. Consumer Electronics - Disruptive innovation opportunity: Collaborate with hotels to create and market specialized entertainment technology products that seamlessly integrate with hotel room infrastructure.
3. Digital Services - Disruptive innovation opportunity: Develop and offer digital services that enhance hotel experiences, such as personalized content recommendations, in-room control systems, and seamless connectivity across devices.

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