Graphic-Centric Spring Menswear

Keizo Kitajima Captures the Manual Collection for Junya Watanabe

The new Junya Watanabe MAN capsule launched for the Spring/Summer 2021 season is entitled the Manual collection that celebrates different concepts. It honors book and working class demographics that inspire the collection's talented photographer, Keizo Kitajima and his inspirations.

The models that show off the seasonal pieces are based in Japan and come from a variety of different careers, shooting the pieces near their respective place of work decked out in the collection's latest. The capsule is made up of a range of classic blue collar silhouettes that are reworked to boast premium Japanese construction throughout the seasonal range. There are boxy silhouettes in the form of chore coats for layering as well as contrasting stitched double knee denim jeans.
Trend Themes
1. Manual Menswear - Manual collection celebrates book and working class demographics, disrupting traditional menswear design.
2. Graphic Photography - Graphic-centric photography by Keizo Kitajima enhances the menswear collection, creating new opportunities for collaboration.
3. Japanese Craftsmanship - Premium Japanese construction sets the Manual collection apart, highlighting rising demand for artisanal fashion.
Industry Implications
1. Fashion - The Manual collection by Junya Watanabe reimagines traditional menswear with innovative design and sophisticated craftsmanship.
2. Photography - Graphic-centric photography by Keizo Kitajima adds a unique element to men's fashion, inspiring new collaborations within the fashion industry.
3. Luxury Goods - The use of premium Japanese construction in the Manual collection signifies rising demand for artisanal goods, particularly in the luxury fashion industry.

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