G-SHOCK — the durable watch brand from Casio America — has announced a global collaboration with the upcoming film 'Star Wars: The Mandalorian and Grogu.' As part of this venture, the company is launching two exclusive timepieces alongside a 360-degree campaign that includes a custom advertising spot running across the United States, the United Kingdom, and the European Union.
The first watch in the G-SHOCK x Star Wars: The Mandalorian and Grogu capsule is the GM2100 model. This offering features a forged metal bezel with an industrial finish intended to evoke the appearance of Beskar steel. The second timepiece silhouette is called the BA110 BABY-G. This model comes in a green colorway that draws inspiration from the character Grogu.
Both pieces offer 100-meter water resistance along with standard G-Shock features such as multiple daily alarms, a stopwatch, a countdown timer, and world time functionality.
Sci-Fi Franchise-Inspired Watches
G-SHOCK Partners with Star Wars: the Mandalorian and Grogu
Trend Themes
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Industry Implications
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