These new Lucky Jack Coffee drinks are being launched as a series of refreshments for consumers to incorporate into their daily routine to boost their energy and more. The drinks include the new Mocha Adaptogenic and the Vanilla Collagen, which are both characterized by their functional profiles and oat milk ingredients. The drinks feature 130mg of caffeine in ever can along with 80-calories or less each with five-grams or less of sugar.
The new Lucky Jack Coffee drinks put a focus on function, which continues to grow in popularity as consumers seek out food products that will support their lifestyle needs. The Vanilla Collagen Latte offers a dedicated daily dose of collagen and protein, while the Mocha Adaptogenic Latte features mace and ashwagandha for reducing stress.
Functional Canned Coffee Drinks
These New Lucky Jack Coffee Drinks Come in Two Varieties
Trend Themes
1. Functional Canned Coffee Drinks - Convenience and function are key for on-the-go consumers looking for a quick energy boost.
2. Adaptogenic and Collagen Latte - Health-conscious consumers are seeking out functional beverages that combine the benefits of adaptogens and collagen with the convenience of ready-to-drink cans.
3. Oat Milk-based Beverages - The rise of plant-based diets and the popularity of oat milk are driving demand for functional drinks made with this ingredient.
Industry Implications
1. Packaged Beverages - Packaged beverage companies have an opportunity to disrupt the market with functional, convenient, and innovative products like canned coffee drinks with added benefits.
2. Functional Foods - Functional foods and drinks that offer specific health benefits are in high demand, creating an opportunity for companies to offer products that address consumer needs and preferences.
3. Plant-based Foods - The trend towards plant-based diets is driving growth in the plant-based food and beverage industry as consumers seek out healthier and more sustainable options for their diet.