Noosa Yoghurt created Noosa HiLo as a line of high-protein, low-sugar yogurts. In each 5.3-ounce cup, there are 12 grams of protein and 12 grams of sugar to be found in classic yogurt flavors like Peach, Strawberry, Vanilla Bean and Mixed Berry. These yogurts were created to appeal to health-conscious consumers and are made with rBST-free milk that's sourced within a 40-mile radius of Noosa Yoghurt's production facility.
As well as being able to appreciate the rich texture of these new yogurt products, consumers will enjoy that they contain roughly 70% less sugar than Greek yogurt.
Over the last few years, consumers have been introduced to tons of new high-protein, low-sugar ice cream products and these products share the concept with a different dairy category.
High-Protein Low-Sugar Yogurts
Noosa HiLo Boasts 12 Grams of Protein and Sugar Per Container
Trend Themes
1. High-protein Yogurts - Creating yogurts with high protein content presents an opportunity to tap into the growing market of health-conscious consumers.
2. Low-sugar Yogurts - Developing low-sugar yogurt options allows businesses to cater to consumers seeking healthier alternatives, especially as sugar reduction becomes a focus in the food industry.
3. Alternative Dairy Products - Exploring other dairy categories, such as high-protein and low-sugar yogurts, can offer a disruptive innovation opportunity as consumers look for new options beyond traditional offerings.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can capitalize on the growing demand for high-protein, low-sugar yogurts by introducing new products or reformulating existing ones.
2. Health and Wellness Industry - The health and wellness industry can embrace the trend of high-protein, low-sugar yogurts by promoting them as nutritious and beneficial choices for consumers seeking balanced diets.
3. Dairy Industry - In the dairy industry, there is an opportunity to innovate by developing alternative dairy products like high-protein, low-sugar yogurts, catering to changing consumer preferences.