Roaring Twenties Timepieces

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The Lorier Zephyr Calls to Mind the Jazz Age

The Lorier Zephyr timepiece is an elegant accessory modeled with the Roaring Twenties in mind to give wearers a decidedly demure option to accent their outfit.

The watch draws design inspiration from styles from the 1920s and 30s, and boasts a tonneau shape along with a guilloché dial in black or white. The timepiece features a marine-grade 316L stainless steel case, which hides a Miyota 9029 automatic movement inside. The watch is finished with leather straps in either black or tan color options.

The Lorier Zephyr timepiece is expected to be available in August or September and will be priced at $499. The watch comes as the brand's first dress-style timepiece and could become a favorite amongst collectors seeking out a more formal option.
Trend Themes
1. Modernizing Vintage-inspired Accessories - Opportunites for creating vintage-inspired accessories that combine modern features and style can appeal to customers seeking unique and classic pieces.
2. Incorporating High-quality Materials Into Timepiece Designs - By creating timepieces with high-quality materials, such as marine-grade stainless steel, watchmakers can offer customers products that are durable and long-lasting.
3. Reimagining Classic Designs - By reimagining classic watch designs like the tonneau shape, brands can bring renewed attention to vintage styles and attract new customers looking for timeless pieces.
Industry Implications
1. Fashion and Accessories - Fashion and accessories companies can utilize vintage-inspired designs to create unique products that resonate with customers seeking classic and timeless pieces.
2. Luxury Goods - Luxury goods brands can incorporate high-quality, durable materials into their products to offer customers long-lasting and high-end accessories.
3. Watchmaking - Watchmakers can reimagine classic designs and incorporate modern features in order to appeal to a wider audience and attract customers seeking watches that combine classic style with modern functionality.

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