Anniversary Sofa Designs

These Personal and Public Sofas are Being Launched at London Design Week

Six sofa designs were created for the 30th anniversary of SCP for London Design Week. The 'Sofa in Sight' collection ranges in styles from couches that are intended for communal use to those that are ideal for public spaces and residential homes.

The first piece designed by Michael Anastassiades was made with modernity in mind -- understanding that wait times can be longer than ever before and that making public spaces comfortable is of value in this day and age. The Rochester couch's design is an enclosed structural rectangle with cushioned panels on the sides to lean on.

Several other pieces draw on the fashion of past furniture -- one reminiscent of a 1960s office with a bright orange color scheme. Meanwhile, a reclined and armless sofa was in fact designed in the 1990's but not produced until now. These pieces will be showcased at London Design Week in SCP's Shoreditch store.
Trend Themes
1. Communal Sofas - There is an opportunity for disruptive innovation in creating sofas that are specifically designed for communal and public spaces with a modern and comfortable design.
2. Retro-inspired Sofas - Designers can create innovative sofas with a retro-inspired look but with modern-day functionality to appeal to consumers that appreciate nostalgia but also want comfort and style.
3. Unproduced Designs - Reviving and updating designs that were created in the past but not produced until now can be a trend that showcases innovation for vintage styles with a contemporary twist.
Industry Implications
1. Furniture Design - Innovative furniture designers can tap into the opportunity of creating comfortable designs that cater specifically to public and communal spaces or revisit vintage styles with modern-day functionality.
2. Interior Design - Interior designers can incorporate retro-inspired furniture into modern-day interior design schemes, creating juxtaposition and interest while catering to a client's nostalgia and preference for comfort and style.
3. Retail - Retailers can take advantage of the growing trend of unproduced designs and create a buzz around their stores by showcasing innovative vintage styles with a contemporary twist.

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