Eccentrically Urban Editorials

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The London Boys i-D Magazine Photoshoot Showcases Vanguard Menswear

The London boys i-D Magazine editorial is entitled 'If You Want Apples You Have To Shake The Tree'. Showcasing a series of vanguard menswear garments, this striking fashion story embraces eccentric elegance. Whether capturing a wardrobe of hip-hop inspired athelticwear or eclectically patterned urban attire, photographer William Selden lenses London models Tom Gaskin, Chuck and Declan-John among others.

The guys pull off a handful of edgy and youthful wardrobe staples hand-picked by visionary stylist Simon Foxton. The unconventional London boys i-D Magazine editorial is captured both outdoors and amidst a prop-enriched studio setting.

Referencing inked graffiti, retro pop culture imagery and a raw street style aesthetic, this dynamic image series rejects tradition and opts for unexpected and avant-garde fashion and visual imagery.
Trend Themes
1. Eccentric Menswear - Opportunity for disruptive innovation in creating unconventional and avant-garde fashion for men.
2. Youthful Urban Style - Opportunity for disruptive innovation in designing edgy and hip-hop inspired athleisurewear.
3. Prop-enriched Photography - Opportunity for disruptive innovation in incorporating props and visually striking elements in fashion photography.
Industry Implications
1. Fashion - Opportunity for disruptive innovation in the fashion industry to create eccentric menswear and youthful urban style.
2. Photography - Opportunity for disruptive innovation in the photography industry to experiment with prop-enriched and visually striking fashion shoots.
3. Art and Design - Opportunity for disruptive innovation in art and design to explore unconventional and avant-garde fashion concepts.

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