Avant-Garde Androgynous Editorials

The L’Officiel Mexico May 2014 Cover Shoot Stars Suited Bo Don

The L’Officiel Mexico May 2014 cover shoot explores a range of traditional suit alternatives for the professional woman. In place of the basic blazer and pant (or skirt) combo, this photoshoot brings into play a variety of different cuts and fits to really spice up a boring office wardrobe. Granted, not all of these looks might be appropriate for such a reserved setting, but it will get women experimenting a little more.

Starring model Bo Don, the L’Officiel Mexico May 2014 cover shoot was lensed by photographer Max Abadian. The menswear-inspired looks were put together by stylist Christopher Campbell. He pulled pieces from the spring collections of Salvatore Ferragamo, Proenza Schouler, Celine and more. A choppy bob by Ayumi Yamamoto and barely there makeup by Manami Ishikawa perfected the chic looks.
Trend Themes
1. Alternative Suit Styles - The exploration of different cuts and fits for professional women presents an opportunity for disrupting the traditional office wardrobe.
2. Menswear-inspired Fashion - The use of menswear-inspired looks in women's fashion offers a chance for disruptive innovation in blurring gender boundaries.
3. Minimalist Hair and Makeup - The trend towards barely there makeup and choppy bobs creates room for disruptive innovation in natural beauty products and innovative hairstyling techniques.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of alternative suit styles and menswear-inspired fashion by creating innovative designs and marketing campaigns that appeal to the professional woman.
2. Beauty - The beauty industry can explore disruptive innovation within minimalist hair and makeup trends by developing new natural and eco-friendly beauty products that cater to the growing demand for natural beauty.
3. Photography - The photography industry can experiment with capturing androgynous editorials by using creative techniques and unconventional poses to challenge traditional notions of gender in fashion.

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