The latest LOEWE Spring/Summer 2020 collection of menswear was displayed during Paris Fashion Week Men's and it delivered culturally powered designs for the season. The range draws inspiration and artworks from Hilary Lloyd to decorate the setting as well.
The fashion house also aimed to embody a nomadic essence throughout the range with the billowy shapes and blend of international textures. Some of the pieces include tunics, sailor tops, and caftans, along with trousers that are just as drapey for the season. The fabrication is sourced from all throughout the globe, pushing the cultural themes even further. Some of the standout materials include Japanese Lenin denim, Burkina Faso indigo cloth, and Bangladesh hand-crafted embroidered cotton
Nomadic-Themed Luxury Fashion
The LOEWE Spring/Summer 2020 Showcased at Paris Fashion Week
Trend Themes
1. Cultural Nomadism - Incorporating elements from different cultures to create a unique and globally-inspired fashion collection.
2. Textile Sourcing - Sourcing materials from all over the world to create a diverse and unique fashion collection.
3. Billowing Shapes - Using billowy shapes in menswear to challenge traditional masculine silhouettes and offer a fresh take on fashion.
Industry Implications
1. Fashion - Opportunity for fashion brands to embrace cultural diversity and global sourcing, creating unique and noteworthy collections that appeal to a wider audience.
2. Textile Manufacturing - Opportunity for textile manufacturers to expand their product offerings and reach new markets by sourcing and supplying unique and culturally-inspired materials.
3. Design - Opportunity for designers to experiment with billowy shapes and challenge traditional gender norms in fashion, offering refreshing and modern collections.