Hulu has reworked its Live Guide for devices running both Roku or Apple TV, as well as the Hulu website. Hulu's Live Guide presents customers with live TV content. The new layout is the result of user feedback, form Live Guide's initial launch in 2017.
The system does not use a CSS grid layout, and it instead presents stacked content. Each 30-minute section of the interface is also standardized in length so users can better track times. There are also new navigation capabilities. A sidebar can now be used for searching different shows or genres. The search bar will also display what shows will be on in the future.
The company indicates that it will continue to develop Live Guide, and will continue to incorporate user feedback.
Online Live TV Interfaces
Hulu Has Updated Its Live Guide Interface for Roku and Apple TV
Trend Themes
1. Enhanced Live TV Guides - The updated Live Guide interface for Roku and Apple TV by Hulu showcases the trend of enhancing live TV guides for a more user-friendly experience.
2. Streamlined User Interfaces - By presenting stacked content and standardized interface lengths, Hulu's Live Guide demonstrates the trend of creating streamlined user interfaces for better navigation and time tracking.
3. Interactive TV Search Features - The incorporation of a sidebar for searching different shows or genres, along with displaying future show schedules, highlights the trend of introducing interactive TV search features to enhance viewer engagement.
Industry Implications
1. Streaming Services - The enhanced Live Guide interface by Hulu opens up disruptive innovation opportunities in the streaming services industry by providing a more intuitive and engaging live TV viewing experience.
2. TV Technology - The development of enhanced TV guides and streamlined user interfaces in the Live Guide by Hulu presents disruptive innovation opportunities in the TV technology industry by redefining the way users navigate and interact with live TV content.
3. User Experience Design - Hulu's Live Guide with its interactive search features showcases disruptive innovation opportunities in the user experience design industry by offering new ways to search, discover, and track TV shows.