Social media influencer Huda Kattan's beauty range 'Huda Beauty' has launched a line of iridescent 'Lip Strobes.'
Huda Beauty is known for its range of long-lasting matte lip colors, and these metallic shades are the perfect contrast to the existing collection. Available in 12 shades, Huda Beauty's Lip Strobes give the prettiest metallic sheen. The punchy colors can be worn alone, layered over a matte lip color or worn as an accent on your eyes. They feel light on the lips, provide an intense color pay-off and are non-sticky. Each gloss has a multi-faceted shimmer to them that is instantly light catching.
As experimentation with cosmetics has become a more mainstream past-time, consumers are more willing to be bold and playful with their makeup looks. Influencer brands like Huda Beauty find success from the large fan-bases garnered on social media outlets like YouTube and Instagram.
Iridescent Lip Glosses
Huda Beauty's Lip Strobes Give Your Lips a Multi-Dimensional Shimmer
Trend Themes
1. Iridescent Lip Gloss Trend - The popularity of Huda Beauty's Lip Strobes indicates a growing trend of consumers looking for unique and multi-dimensional shimmer in lip glosses.
2. Layered Lip Gloss Trend - With Huda Beauty's Lip Strobes being able to be worn alone or layered over other products, there is a trend towards consumers seeking multipurpose and versatile beauty products.
3. Influencer-driven Beauty Trend - Social media influencers like Huda Kattan are driving the beauty industry and creating new product trends through their large and dedicated fan bases.
Industry Implications
1. Beauty Industry - The beauty industry has an opportunity to innovate by offering more unique and versatile lip gloss options like Huda Beauty's Lip Strobes to meet the growing demand for multi-dimensional and iridescent looks.
2. Social Media Industry - Social media platforms like Instagram and YouTube have opportunities to further integrate with the beauty industry and influencers to drive new product trends and reach larger audiences.
3. Cosmetics Industry - The cosmetics industry can use innovative technology and ingredients to create new and unique lip gloss formulas with multi-faceted shimmers similar to Huda Beauty's Lip Strobes.