Dermalogica's Lip Age Calculator is a new online tool from the personal care brand that aims to guess one's age just from the uploading of a selfie.
After uploading an image of themselves where their product-free lips and face can clearly be seen, users are able to respond to the age guessed by the tool by selecting if the estimate is either "too young," "too old" or "spot on!" With these selections, Dermalogica then suggests products to help consumers improve the youthful look of their features, as well as lifestyle habits that can be incorporated to prevent lip aging.
As part of the analysis, the Lip Age Calculator takes lines, hydration and the overall health of one's mouth into account to make an accurate age assessment.
Lip Analysis Tools
Dermalogica's Lip Age Calculator Assesses Overall Health and Hydration
Trend Themes
1. Personal Age Analysis - There is an opportunity for the development of more personal age analysis tools like Dermalogica's Lip Age Calculator which can assess overall health and hydration.
2. Technology-driven Personal Care - Innovative personal care brands and companies can incorporate technology in their products to provide personalized care and analysis for their customers like Dermalogica's Lip Age Calculator.
3. Data-driven Beauty - Data analytics can be used to create beauty products that are tailored to the unique needs of each individual customer like the products suggested by Dermalogica's Lip Age Calculator.
Industry Implications
1. Personal Care - There is an opportunity for personal care brands and companies to incorporate technology-driven personal age analysis tools into their products.
2. Beauty and Cosmetics - The integration of data analytics into beauty products can help create more personalized and effective products for customers.
3. Health and Wellness - The development of tools like Dermalogica's Lip Age Calculator can promote overall health and wellness by providing customers with personalized recommendations for lifestyle habits and product use.