Toy Block-Inspired Kids Shoes

The LEGO x adidas Originals Superstars Feature LEGO Brick Overlays

adidas and LEGO have once again teamed up, this time to drop two new kids-exclusive LEGO x adidas Originals Superstars in a blue and red colorway. Both the sneakers arrive with a smooth black leather finish and grooved white leather side stripes, as well as LEGO co-branding on the padded tongues.

In addition, the new Superstars feature plastic LEGO brick overlays on the shell-toe and heels, making it appear as if the shoes are one part sneaker, one part LEGO piece. Rounding out the silhouette is a thick, all-white outsole and extra-wide black laces that run over the tongue.

Moreover, the new sneakers contribute to adidas larger sustainability-focused initiatives, as both pairs come constructed from recycled materials.

Trend Themes

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Industry Implications

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