Simon Porte Jacquemus recently announced that he will be adding a menswear line to his fashion label JACQUEMUS and his latest Le Gadjo collection does just that. The new menswear collection has been designed for the Spring/Summer 2019 season and the French designer worked alongside The Woolwork Company to craft the summer pieces. The choice of wool materials for the summer season is juxtaposing and unconventional. Jacquemus explains that wool is often understood to be a fabric for winter, but he aims to highlight the use of it in the summertime.
The new Le Gadjo collection is comprised of 27 pieces in total constructed in 100% merino wool. It features menswear staples such as sweaters, t-shirts, shirts, pants, shorts and jackets.
Juxtaposing Summer Menswear
JACQUEMUS' La Gadjo Collection Integrates Wool for the Summer
Trend Themes
1. Wool in Summer Fashion - The unconventional use of wool in summer fashion opens up opportunities for disruptive innovation in fabric selection for warm weather clothing.
2. Juxtaposing Fabrics - The juxtaposition of wool, traditionally associated with winter, in a summer menswear collection demonstrates potential for disruptive innovation in combining unexpected fabrics.
3. Seasonal Fabric Reinterpretation - The use of wool in the spring/summer collection challenges traditional seasonal fabric norms, presenting disruptive innovation possibilities for reinterpreting fabrics across different seasons.
Industry Implications
1. Fashion - The integration of wool in a summer menswear collection presents disruptive innovation opportunities in fabric selection and redefining seasonal norms within the fashion industry.
2. Textile - The unconventional use of wool in summer fashion highlights disruptive innovation potential in fabric manufacturing and expanding fabric applications within the textile industry.
3. Apparel - The introduction of wool in summer menswear creates disruptive innovation avenues in clothing design and fabric choices within the apparel industry.