Potato Chip-Branded Vodkas

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Lay's and Eastside Distilling Join Forces to Create Lay's Vodka

Lay's and Eastside Distilling recently joined forces to create the new Lay's Vodka.

With its iconic chips and delectable flavors, Lay's has been creating joy for decades. Now, just in time for the holidays, the beloved potato chip brand is transforming its proprietary potatoes into a unique vodka for fans 21+ to enjoy.

The new Lay's Vodka was expertly crafted from a blend of Portland Potato Vodka and vodka distilled from Lay’s proprietary potatoes for what the brands describe as "a crisp, clean finish." The new beverage is available online for $40, while supplies last.

"For decades, Lay's has created joy through iconic chips and delicious flavors," the company stated. "Now, just in time for holiday festivities, the iconic potato chip brand is transforming its signature, proprietary potatoes into a one-of-a-kind vodka.
Trend Themes
1. Branded Alcoholic Beverages - Brands are expanding into the alcoholic beverage industry through collaborations and innovative product launches.
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Industry Implications
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