When it comes to applying false eyelashes, it's almost always essential to use some sort of eyelash glue—but the Eylure Promagnetic Eyeliner & Lash System has an eyeliner that serves as a stand-in for lash glue. The magnetic false eyelashes must be applied after a few coats of the eyeliner have been applied, which makes the process easy and mess-free, as fewer than usual products are required. For best results, the brand recommends building the liner to the thickness of the lash band so that a good amount of grip can be created to secure the false eyelashes in place.
As well as being safe and smudge-proof, the eyeliner is easy to remove and the eyelashes have the potential to be reused more than a dozen times. To reapply or adjust the lashes, all that's needed is a fresh coat of liner.
Glueless Eyelash Cosmetics
Eylure's Promagnetic Eyeliner & Lash System Needs No Glue
Trend Themes
1. Glueless Eyelash Cosmetics - The trend of glueless eyelash cosmetics offers disruptive innovation opportunities in the beauty industry by providing a mess-free and easy-to-use alternative to traditional false lashes.
2. Magnetic False Eyelashes - The trend of magnetic false eyelashes presents disruptive innovation opportunities in the cosmetics industry by eliminating the need for adhesive glue and offering reusable and adjustable lashes.
3. Eyeliner as Lash Glue Substitute - The trend of using eyeliner as a stand-in for lash glue provides disruptive innovation opportunities in the beauty industry by simplifying the false eyelash application process and reducing product requirements.
Industry Implications
1. Cosmetics Industry - The cosmetics industry can explore the disruptive innovation opportunities of glueless eyelash cosmetics by developing innovative eyeliner-lash systems that offer convenience, durability, and ease of use.
2. Beauty Industry - The beauty industry can capitalize on the trend of magnetic false eyelashes by creating innovative designs and technologies that provide secure and customizable lash options without the need for adhesive glue.
3. Eyelash Extension Industry - The eyelash extension industry can embrace the trend of eyeliner as a lash glue substitute by developing magnetic eyelash products and services that offer longer-lasting and easily adjustable extensions.