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Lalo's Sage High Chair Returns as a Permanent Color Option

Lalo's Sage high chair was originally launched as a limited-edition color. After selling out in two short weeks, Lalo announced the return of the fan-favorite hue. The Sage high chair will now be a permanent color offering. Available for pre-sale, the parenting brand is on a mission to provide thoughtfully designed baby and toddler essentials to fit into home decor schemes.

Minimal in design, the high chair is part of the Sage collection, wherein all items are monochrome in the popular calming hue. After conducting a survey, Lalo found that Sage was the unofficial color of the year. In response to consumer demands, the parenting brand offers its Play Kit, a complete tableware collection, its best-selling high chair, and more in the earthy sage color.
Trend Themes
1. Monochrome Baby Gear - Parenting brands can create complete collections of baby gear in calming, monochrome colors like sage to appeal to consumers' desire for aesthetic cohesiveness in their homes.
2. Limited-edition Product Drops - By releasing limited-edition colors and designs, brands can build hype and urgency around their products, leading to increased demand and sales.
3. Customer-driven Product Development - Brands can leverage customer feedback and demand to inform their product development decisions and create popular offerings like Lalo's Sage high chair that resonates with consumers.
Industry Implications
1. Baby Gear - The baby gear industry can capitalize on consumer interest in aesthetically pleasing, home decor-friendly products by offering monochrome collections like Lalo's Sage line.
2. Consumer Goods - Consumer goods brands across industries can use limited-edition product drops as a marketing strategy to generate excitement and increase demand for their products.
3. Market Research - Market research firms and consultancies can help businesses identify emerging consumer trends like the popularity of monochrome, calming colors and how to leverage those trends in product development and marketing.

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