Energizing Water-Light Lotions

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La Mer Treatment Lotion Delivers Sustained All-Day Hydration

La Mer Treatment Lotion is a new product that features the brand's signature Miracle Broth in a next-gen watery lotion formula to deliver "a rush of liquid energy to jumpstart your regimen." This skincare solution is meant to be used after cleansing and it absorbs rapidly and delivers long-lasting hydration.

Alongside Miracle Broth, the water-light Treatment Lotion contains The Revival Ferment and Active Liquid Hydrogel and no parabens, sulfates or phthalates. This ultra-hydrating formula optimizes the rest of a skincare routine, especially when the La Mer Treatment Lotion is followed by serum and lotion to lock in the applied benefits. This proprietary formula visibly softens and nourishes the skin and adds not only a lof of hydration but also a little luxury to daily self-care.
Trend Themes
1. Watery Lotions - Watery lotion formulas are disrupting the skincare industry with their ability to deliver long-lasting hydration.
2. Liquid Energy Skincare - Skincare solutions with a rush of liquid energy are disrupting the traditional hydrating skincare routine.
3. Proprietary Formula Skincare - Proprietary formula skincare is disrupting the market with optimized results for the rest of a skincare routine.
Industry Implications
1. Skincare Industry - The skincare industry has opportunities to innovate by creating more effective watery lotion formulas that deliver long-lasting hydration.
2. Health and Beauty Industry - The health and beauty industry has opportunities to innovate by developing liquid energy skincare products for a more effective, luxury self-care experience.
3. Cosmetics Industry - The cosmetics industry has opportunities to innovate by developing proprietary formulas that optimize the rest of a skincare routine.

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