Retro Oversized Eyewear

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The Ksubi 2013 Sunglasses Collection Mixes Vintage Shapes and Prints

The Ksubi 2013 sunglasses collection is a blend of old-school style shapes and shades.

The chic line of sunglasses appeal to a youthful audience on the hunt for the next hot accessory. Ksubi offers a full range of blacked out shades from a traditional aviator style to an exaggerated wayfarer type style. The entire collection has an urban and retro feel. The shades come with thicker arms and wider lenses for a hip look. Must-purchase picks include an all-black and white graphic print pair with an over-sized frame. They can be the focal point of an outfit and no one will be able to tell you’re looking at them with the dark tint.

The Ksubi 2013 sunglasses collection is a swank line of wearable accessories.
Trend Themes
1. Retro Eyewear - Opportunity for disruptive innovation: Create a line of retro-inspired eyewear that combines vintage shapes and prints with modern materials and technology.
2. Oversized Sunglasses - Opportunity for disruptive innovation: Develop a collection of oversized sunglasses with unique design elements, such as thicker arms and wider lenses, to cater to the urban and retro aesthetic.
3. Graphic Print Eyewear - Opportunity for disruptive innovation: Introduce eyewear with bold graphic prints that act as a fashionable focal point and offer an alternative to traditional solid-colored sunglasses.
Industry Implications
1. Fashion and Accessories - Opportunity for disruptive innovation: Create a fashion-forward eyewear line that leverages retro styles and oversized designs to capture the attention of a youthful audience.
2. Eyewear Retail - Opportunity for disruptive innovation: Develop a retail concept that specializes in offering a wide range of retro-inspired and oversized sunglasses to meet the growing demand for unique eyewear.
3. Print and Textile Design - Opportunity for disruptive innovation: Collaborate with eyewear brands to create custom graphic prints for their sunglasses, bridging the gap between fashion and print/textile design.

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