Hybrid Connected Timepieces

The Kronaby Apex Watch Adds Just a Touch of Connectivity

It's no secret that adoption rates for smartwatches haven't been monumental, so brands are responding with alternatives like the Kronaby Apex watch that offer something of a hybrid experience.

Rather than being a smartwatch or a standard timepiece, the Kronaby Apex sits somewhere in the middle in order to make it a more applicable accessory for users. The watch features a regular battery that doesn't need to be charged, will receive notifications of your choosing, tracks physical activity and even automatically changes time zones when you're traveling. The Kronaby Apex also operates as a remote control for your smartphone camera, lets you know where your smartphone is if your misplace it and can even send out an emergency signal if you're in danger.
Trend Themes
1. Hybrid Timepieces - Disruptive innovation opportunity: Develop smartwatch alternatives that offer a mix of traditional timepiece features and connectivity.
2. Notification-enabled Watches - Disruptive innovation opportunity: Create watches that can receive customizable notifications, combining convenience and classic design.
3. Activity Tracking Timepieces - Disruptive innovation opportunity: Design watches that track physical activity while maintaining a traditional battery-powered mechanism.
Industry Implications
1. Watch Manufacturing - Disruptive innovation opportunity: Integrate new technologies into traditional watch design to create hybrid timepieces.
2. Consumer Electronics - Disruptive innovation opportunity: Develop smart accessories that combine connectivity features with everyday items like watches.
3. Emergency Services - Disruptive innovation opportunity: Explore the integration of emergency signaling capabilities into wearable devices like hybrid timepieces.

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