Mixed martial arts (MMA) is a full contact, combat sport that has found itself in mainstream sports discussions. Made popular by the Ultimate Fighting Championships (UFC), a U.S.-based MMA promotion company, the sport combines unparalleled athleticism and mastery of hundreds of strikes, maneuvers and submissions.
Given their rising popularity, MMA fighters are reaching out to their fans--using any and all means including social media. You could read your favorite fighters' tweets, but that gets messy if you follow a lot of them. A new Twitter-based mixed martial arts site, KnuckleBurger.com, consolidates the hottest stories in Twitterland from any of the three dozen or so MMA-based sites that have sprung up. Knuckle Burger also calculates the most talked about fighters and shows real-time pics posted by MMA-relevant folks (not just fighters, but UFC personalities, ring girls, and other subject experts). In essence, the site combines and organizes Twitter search results to bring you the latest buzz on MMA.
Image sources: Twitter.com|UFC.com|DeathClutch.com|IcemanMMA.com
Social Media Martial Arts
Knuckleburger.Com Compiles Modern Day Warriors' Tweets
Trend Themes
1. Rising Popularity of MMA - Opportunity to create social media platforms dedicated to consolidating and organizing content related to MMA fighters for fans and enthusiasts.
2. Integration of Social Media and Sports - Incorporating social media platforms into sports industries to enhance fan engagement and provide real-time updates and insights.
3. Utilizing Twitter for Microblogging - Developing specialized websites that aggregate and organize Twitter content specific to a particular industry or interest, such as MMA.
Industry Implications
1. Sports Entertainment - Opportunity for sports entertainment companies to leverage social media platforms and provide a centralized hub for fans to access MMA-related content.
2. Social Media and Technology - Exploring innovative ways to integrate social media platforms with sports technology, creating new opportunities for engagement and fan experiences.
3. Digital Media - Creating specialized digital media platforms that focus on curating and delivering real-time news and updates related to MMA and other combat sports.