Makeup Artist Eyeshadow Collaborations

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The KKW Beauty x Mario Palette Features Metallic Hues

Kim Kardashian West has teamed up with her long-time makeup artist Mario Dedivanovic to launch the new KKW Beauty x Mario palette. Though this is not the first time the duo have teamed up on a collaborative product, this latest palette is a little different than their original release.

The first palette released by Kardashian West and Dedivanovic primarily featured neutral tones. However, the new KKW Beauty x Mario palette features much warmer shades that include a metallic burgundy, a shimmering copper, a sparkling gunmetal, and a golden orange hue. The new collection of shades has officially been dubbed 'The Artist & Muse' collection and is set to launch just before Thanksgiving on November 22, 2019. Fans can also expect lipsticks to follow.
Trend Themes
1. Metallic Eyeshadow Trend - Disruptive innovation opportunity: Create a line of affordable and high-quality metallic eyeshadows to meet the growing demand for bold and shiny eye makeup looks.
2. Celebrity Makeup Collaborations - Disruptive innovation opportunity: Collaborate with influential celebrities to create exclusive makeup products and capitalize on their fan base for increased sales and brand exposure.
3. Expansion of Makeup Collections - Disruptive innovation opportunity: Extend makeup collections beyond traditional color palettes by incorporating unique, unexpected hues that appeal to a wider range of customers and cater to diverse makeup preferences.
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