Revlon just came out with a range of shades for its Kiss Cushion Lip Tint, a buildable product that can be layered with ease to get more pigment, and goes on the lips with a balm-like consistency.
In addition to providing the lips with a pop of color, the Kiss Cushion Lip Tints are also highly nourishing, due to the coconut oil that's integrated into the formula. Although the formula goes on like a lip balm, it quickly dries down, creating a blotted finish that works well with natural makeup looks.
The Kiss Cushion Lip Tints are currently available from major drugstores, as well as from retailers like Ulta in a variety of different shades.
Sponge-Cushioned Lip Tints
Revlon's Kiss Cushion Lip Tint Provides Buildable Lightweight Coverage
Trend Themes
1. Buildable Lip Products - Disruptive innovation opportunity: Develop buildable lip products that offer customizable coverage and nourishment.
2. Balm-like Consistency - Disruptive innovation opportunity: Create lip products with balm-like consistency that provide hydrating and long-lasting wear.
3. Blotted Finish - Disruptive innovation opportunity: Design lip products that offer a blotted finish for natural, effortless makeup looks.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Integrate nourishing ingredients like coconut oil to create lip products that enhance lip health while providing color.
2. Retail - Disruptive innovation opportunity: Collaborate with major drugstores and retail chains like Ulta to expand the availability of innovative lip tint products.
3. Beauty - Disruptive innovation opportunity: Combine the benefits of lip balm and lip tint to create hybrid products that offer both color and nourishment.