United Kingdom-based design team 'Studio h' created the brand identity for 'Kiki Health.' The brand is a natural food supplement producer and gave the design team a very specific identity to craft.
Using black labels and bright lettering, the design team was able to create a unique identity that doesn't look too medical nor too presumptuous. The bottles boast minimalist shapes and are designed to resemble modern apothecary essentials.
The Kiki Health company carries over 40 different supplements, which are easily differentiated using a color-coding system. The brand hopes to continue expanding its products -- a feat that will be easier to accomplish with this auricular brand identity. New products will be easily fitted into the correct categories and branded with the appropriately colored text.
Clinical Supplement Branding
The Kiki Health Company Combines Black Labels and Colorful Text
Trend Themes
1. Minimalist Supplement Branding - The use of minimalist branding in supplement products, using black labels and colorful text to create a unique and modern identity.
2. Color-coding for Differentiation - Color-coding system for easy product differentiation and categorization in an expanding line of health supplements.
3. Modern Apothecary Design - Designing supplement bottles to resemble modern apothecary essentials, creating a unique and memorable branding.
Industry Implications
1. Health Supplements - Increasingly competitive health supplements industry can benefit from creative and unique branding that stands out on shelves.
2. Graphic Design - Graphic design industry can offer expertise in creating modern and functional branding for health products and supplements.
3. Packaging Design - The packaging design industry can explore modern and innovative ways to design health supplements products using minimalist and functional approaches.