The ketogenic diet was the most searched-for diets for all of last year and as of 2019, new and established brands alike are launching keto-friendly meals, beverages, snacks and desserts—including Keto Pint.
Keto Pint's keto ice cream products are set to launch this month, introducing consumers to low-carb ice cream with no added sugar. Keto Pint is made with simple ingredients like organic cream, organic milk and whole eggs, and comes in a variety of classic, comforting and indulgent flavors like Chocolate, Coffee, Mint Chip, Maple Bacon, Sea Salt Caramel and Peanut Butter Cup.
While targeting consumers interested in the ketogenic diet, these ice cream products also have the potential to capture the attention of those who sampled many of the high-protein, low-sugar and better-for-you products that revolutionized the frozen dessert category last year.
Diet-Inspired Ice Creams
'Keto Pint' Boasts No Added Sugar & Three Grams of Net Carbs Per Serving
Trend Themes
1. Keto-friendly Foods - Opportunity to develop a range of low-carb, no added sugar products to cater to the growing demand for ketogenic diet options.
2. Clean Label Ingredients - Innovation opportunity in using simple, organic ingredients in frozen desserts to appeal to health-conscious consumers.
3. Better-for-you Frozen Desserts - Create healthier indulgence options by offering low-sugar, high-protein frozen desserts that align with consumer preferences for guilt-free treats.
Industry Implications
1. Food and Beverage - Industry players can capitalize on the popularity of keto diets by developing and promoting keto-friendly ice cream and dessert products.
2. Organic Food - Organic food industry can explore the use of organic cream, milk, and eggs to capture health-conscious consumers seeking clean label frozen desserts.
3. Frozen Desserts - Opportunity for frozen dessert companies to innovate and expand their product lines with better-for-you options that offer both indulgence and health benefits.